As one of the world's biggest companies, Amazon needs no introduction. Since being founded in 1994, they've grown to become a global household name.
Amazon wanted to generate new student members for their flagship 'Amazon Prime' service. They wanted a campaign that focused on communicating Amazon Prime's benefits to as many students as possible.
Amazon posters given via the Dig-In University Welcome Box
Since the success of the first Dig-In Box campaign, Amazon have become a regular fixture in the Dig-In Box, returning for a third year running. So far, we've distributed over a million Amazon posters and coasters directly to the bedrooms of UK students.